My work.
MULTIDISCIPLINARY PROFESSIONAL.
Here I provide a more detailed account of my work experience over the years.
Content creator
Mar. 2023 – Nowadays
Freelance
I recently moved to Tokyo to study the language and immerse myself in its culture and cuisine. I’m attending a Japanese language academy and have been focusing on creating content on social media for myself, all while enjoying the country with my Sony FX3 and Sony A7IV. 🇯🇵📸
Intranet administrator
Sept. 2022 – Mar. 2023
Autovidal
Once the project started working the company offered to move to another department.
- Implemented Microsoft 365 tools to enhance interdepartmental communication, utilizing tools like SharePoint.
- Automated repetitive tasks in other departments using Microsoft Power Automate.
- Eliminated manual reporting by implementing automated reports through Power BI workflows connected to the database.
- Constructed an intranet using SharePoint.
- Managed user accounts and software licenses through remote connections.
- Merged and cleaned databases to facilitate the implementation of the new intranet system.
Product expert
May 2022 – Sept. 2022
Autovidal
They contacted me for a new online store project involving the entire process from receiving used cars to their publication in the online store.
- Developed and implemented new workflows: Ideated and streamlined an efficient flow for listing cars on the online store.
- Planned and budgeted for materials, including the turntable and necessary photography and lighting equipment.
- Automated processes, from extracting data sheets from the database to subcontracting services.
- Prepared the set with proper lighting and setup for easy follow-through by anyone.
Head of marketing
Sept. 2022 – Mar. 2023
Blau hotels
Responsible for overseeing a team of developers, designers, and community managers.
- Developed strategic marketing initiatives: Planned and executed marketing strategies to promote Blau Hotels across various destinations.
- Implemented multichannel marketing plans: Created and executed advertising campaigns in print, broadcast, and online media to enhance brand visibility.
- Configured tracking systems for marketing campaigns and online activities: Measured the success of strategies and adjusted as needed.
- Managed and subcontracted services with different agencies when necessary (e.g., translation, printing, branding).
- Generated reports using Microsoft Power BI, providing real-time insights by querying the reservation database.
- Conducted market research to identify marketing opportunities: Evaluated trends and negotiated media coverage.
- Strengthened Blau Hotels’ brand through consistent messaging across all communication channels.
- Implemented workflow enhancements by deploying and developing Microsoft 365 tools within the Marketing team.
Marketing manager
Sept. 2022 – Mar. 2023
Grupo Roxa
Responsible for overseeing a team of developers, designers, and community managers.
- SEM Marketing Campaigns – Planned, executed, and launched campaigns on platforms like Google Ads (GAds) and Meta.
- Development and Implementation of Marketing Plans – This involved creating and executing advertising campaigns across different media, including print, broadcast, and online.
- Brand Management – Prepared reports and managed marketing budgets assigned by the brand to the dealership.
- Supporting graphic design and community management areas.
Graphic designer
Jul. 2019 – Mar. 2023
Grupo Roxa
Grupo Roxa is a business conglomerate with various companies across different sectors, primarily in the Balearic Islands. I specifically worked for the automotive sector, which included almost 20 dealerships at that time.
- Meetings with Dealerships – Established close relationships with clients to understand their needs and offer visual communication solutions.
- Creative Process Scheduling – Involved in all parts of projects, from briefing to delivery.
- Sketch Designing – Visualized ideas and addressed communication needs through logos, brochures, websites, vinyl graphics, etc.
- Design Development – Executed designs with support from the section head if any doubts arose.
- Content Creation – Both in photography and video. Created content for campaigns or social media in physical and digital formats.
Open Air Cinema manager
Jun. 2016 – Aug. 2019
Iberostar
Worked on a summer project to pay for my graphic design degree.
- An internal project at Iberostar involving movie projections in hotels using a mobile cinema system.
- Transportation – Responsible for transporting project materials from one hotel to another using company vehicles (including driving large vans like the Citroën Jumper).
- Budgeting – Created budgets for audiovisual materials needed for the project.
- Assembly and Disassembly of Audiovisual Equipment – Set up and took down large outdoor projection equipment (20,000 lux) including calibration.
- Inflatable Screen Assembly (15m) – Assembled the project screen for movie projections.
Professional photographer
Jun. 2014 – May. 2016
Freelance
Working as a subcontracted freelance.
- Salesperson – Conducted preliminary meetings with clients to understand their needs and close sales.
- Preproduction – Prepared photography equipment (Canon 6D cameras with various Tamron and Canon lenses). Also, planned action steps and conducted site visits to anticipate potential issues.
- Event Photography – Primarily focused on weddings but also covered other events. Captured key moments and conducted short photo sessions on-site.
- Wedding Planner – Managed timing during weddings to ensure smooth proceedings. When no wedding planner was available, I guided the couples.
- Crisis Management – Ever seen a bride cry on her wedding day because her dress got stained and she thought the wedding was ruined? I have. We managed to fix the stain, resulting in a spectacular wedding.
Video production internship
Mar. 2014 – Jun. 2014
CEF Mallorca
As internship helping to produce a local tv series.
- Production Technician – Responsible for recording a sitcom called “Migjorn” at IB3 studios using Blackmagic Hyperdeck Studio equipment. Tasks included preparation, verification, and recording.
- Multicamera Video Editing – Assisted in post-production by synchronizing all audio and video clips for the series.
- Various technical tasks and equipment repairs during the internship period.